Veteran brand’s growth strategy

We worked with charity for homeless ex-Veterans, Stoll, underpining their new identity with a clear set of brand essences, messaging and action plan for each of the key audiences. The Head of Fundraising and Communications, said “Green Banana Marketing created a strategy to involve all those we wanted and needed to, keeping in mind our limited resource and timeframes. One of the most impressive things was the energy and sensitivity with which the team tackled the work. Our residents are by definition vulnerable and can sometimes find interacting difficult. We received nothing but praise for the Green Banana team from those who had taken part.  The whole team got involved in the project and that is easy to see in the end result”.


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